More than 1 billion people use Instagram monthly. Visibility on Instagram is key for personal branding as well as business success. While high-quality, engaging content is critical, garnering followers for regular exposure is equally important.
Importance of instagram followers
For individual creators, social media influencers, and brands alike, a strong Instagram following signals credibility and amplifies your digital presence. More eyes on your content leads to valuable opportunities like sponsorships, collaborations, media features, and improved profitability.
- Increased brand awareness & reach
- Viral content and profile growth
- Partnerships with relevant brands
- Paid sponsorship deals
- Improved visibility for products/services
- Direct communication with the target market
- Market research through audience insights
Followers are the fuel behind Instagram’s success. But with over 2 million businesses advertising on the platform, standing out takes strategy.
Instagram success for personal profiles
For creative entrepreneurs, influencers, personal trainers, photographers, and anyone wanting to build their brand, Instagram opens doors to life-changing opportunities. But competition is fierce, so getting noticed requires the right approach.
- Fill out your bio with a memorable, unique descriptor. Choose an on-brand profile photo and theme color. Include relevant highlights like “Best Of” content collections.
- Include a mix of popular hashtags with millions of posts along with specific niche tags in your captions and stories. It expands visibility so both general and targeted audiences will find your content.
- Beautiful, cohesive posts that provide value and align with your niche are essential. Show personality and foster relationships with followers by responding to comments and questions. Be authentic and consistent with content themes.
Instagram success for businesses
For companies, artists, nonprofits, restaurants, travel brands, e-commerce stores, and other businesses promoting products or services, Instagram is the #1 channel to boost visibility and sales. Executing the following proven game plan sets you up for success:
- Make branding direction crystal clear. Optimize your profile with a logo, contact info, high-quality photos showcasing products/services, branded hashtags, and direct links to your website/online store.
- Attract followers by sharing behind-the-scenes sneak peeks, user-generated content from customers, and lush product photography. Announce sales, limited offers, and new arrivals, all aligned with your brand identity.
- Research relevant influencers and reach out to set up sponsored posts or long-term ambassador deals. Micro and mid-tier influencers tend to move the needle more than celebrities. Ensure influencer values and content align with your brand.
Strategically buy real instagram followers from Famoid during launch. Their authentic followers inject social proof to reinforce brand credibility and get more visibility for your products. Maintain this with great content and community engagement.